Asking Questions
Who, What, Where, When, Why, How
What do you want the story to do?
What is your origin story?
How’d you get to where you are?
Why are you doing the work you are doing?
Puzzle pieces coming together
Mission statement is the why that your organization does what you do.
Share your passion
Think about what will draw people to your organization.
Know your audience
Be straight forward and tell the truth.
Don’t look down on people.
People are smarter than we give them credit for.
Types of audiences
Volunteers
Stakeholders
Storytelling
Have a beginning, middle to your story.
Use sensory language when telling your story.
What do you want people to get from the story?
Utilize Ethos, Logos, Pathos
Ethos- Ethics
Logos- Logic
Pathos- Emotion
Why should they care?
Listening
Listen to understand vs. listen to respond
Three A’s of listening
Attention, attitude and adjustment
Pay attention
Having the right attitude
Having the right attitude takes a little adjustment to get perspective.
Tell me more
Slow down
Be open and willing to understand
Give people credit
Look outside own perspective
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